As Artificial Intelligence (AI) innovations begin to become more widespread and accessible, many businesses in the Daytona Beach region are leveraging the increased efficiencies, enhanced productivity, data management and other advantages that the rapidly expanding technology brings. One such business is TECHFIT Digital Surgery, a medical technology company that specializes in the surgical planning, design, […]Read More
We’re all familiar with SPAM emails and pop-up ads trying to sell you products and services that are often of no interest to you. But perhaps you’ve noticed that more recently, those ads are a bit less obnoxious because they’re more relevant. You might have even clicked through for more information. That, my friends, is […]Read More
AI, or Artificial Intelligence, is a term pulled from today’s headlines. And while many are talking about its use in industries from arts and entertainment to healthcare, media, and retail, there are also practical applications that are affordable and easy for businesses of all sizes. “AI is like this super-smart assistant that never sleeps,” says […]Read More
When was the last time you used a search engine or sent a text message using dictation? Do you have a virtual assistant? How often does your phone scan your face? These tools are expressions of machine learning, or artificial intelligence. AI has become relatively omnipresent in business operations. Still, there seems to be a […]Read More
So, you work in marketing, and you need a competitive edge while chasing the best possible business results. You have a team of creative professionals adept at personalizing campaigns to target the right audience. But legacy tasks can be daunting and time-consuming. This is why AI automation is being harnessed to ensure that pertinence and […]Read More
[wp_ulike style=”wp-ulike-pro-default”] In today’s digital age, creating immersive brand experiences has become a pivotal strategy for businesses seeking to captivate and engage their audiences. As consumers increasingly interact with brands online, the challenge lies in breaking through the virtual noise and forging genuine connections. Enter the realm of augmented reality (AR), a cutting-edge technology that […]Read More
Email marketing: An Excellent way to connect with customers The first electronic message was created in 1965. Today, there are 3.9 billion active email users. That’s more than half of the global population using email making it one of the most cost-effective ways to reach consumers today. How has email survived? According to an article […]Read More
New Smyrna Beach Company Keeps Clear Vision of the Future When Al Perkinson visualizes the future, his head isn’t in the clouds but on the water. The founder and owner of Bajio Sunglasses in New Smyrna Beach, Perkinson is as focused on promoting the company’s values of sustainability as he is on the bottom line. […]Read More
What is Geofencing? With so many events held in Volusia County each year, how best to leverage those events in support of your business should be top of mind. One resource to consider: Geofencing. Geofencing is a tactic used by businesses and events to target advertisements at a consumer based on their physical location. The […]Read More
