From The Editor -Fall 2022

The envy of towns across central Florida, the west side of Volusia County has a lot to offer. 

From hidden gems, like the city of Astor, to the more well-known city of Deland,–this issue is all about the west side. 

Astor was founded as a respite fishing village. Today, it’s a popular spot for camping and boating too. With the planned redevelopment of the famous Jungle Den, some of the area’s long-time businesses may soon experience a boom.

Nick Conte, DeLand’s economic development director, and Georgia Turner, executive director of West Volusia Advertising Authority, shed some light on what makes DeLand, the county seat, one of the top downtowns in the area. Hint: It takes entrepreneurs with a vision–not just for themselves but for the community as well. That’s something the owners of Persimmon Hollow Brewing Co. and Trilogy Coffee Roasting Co., also featured in this issue, have in common. 

Speaking of a broader vision, the Hispanic Chamber of Commerce, which got its start in Orange City and now covers three counties, is celebrating its tenth year, providing opportunities for businesses inside and outside our community. 

Not to be overlooked are the folks in Pierson. We spoke to FernTrust about the growth (pun intended) in business. 

No matter where you live or work, you are sure to have a better understanding of Volusia County when you are done with this issue.

See you on the west side!